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C’est un document pr\u00e9cisant les r\u00e8gles applicables localement en mati\u00e8re de publicit\u00e9 ext\u00e9rieure. Ces r\u00e8gles sont plus restrictives que les r\u00e8gles g\u00e9n\u00e9rales. Le r\u00e8glement peut \u00eatre communal (il s’applique \u00e0 une seule commune) ou intercommunal (il s’applique \u00e0 plusieurs communes appartenant \u00e0 un \u00e9tablissement public de coop\u00e9ration intercommunale – EPCI).<\/p>\n\n\n\n
L’installation d’une publicit\u00e9 ou d’une enseigne doit \u00eatre conforme \u00e0 des conditions de densit\u00e9 et de format. Elle doit faire l’objet d’une d\u00e9claration ou d’une autorisation pr\u00e9alable en mairie ou en pr\u00e9fecture. Lorsqu’un un RLP est mis en place, la d\u00e9claration ou la demande d’autorisation pr\u00e9alable doit \u00eatre faite \u00e0 la mairie. Les communes (ou les \u00e9tablissements publics de coop\u00e9ration intercommunale) peuvent d\u00e9cider d’instaurer, dans des zones d\u00e9finies, des r\u00e8gles plus restrictives que la r\u00e9glementation nationale, dans le cadre d’un RLP (ou d’un RLPi : RLPi : R\u00e8glement local de publicit\u00e9 intercommunal). Un r\u00e8glement local de publicit\u00e9 permet aussi de mettre en place des r\u00e8gles concernant l’extinction de la publicit\u00e9 lumineuse situ\u00e9e dans une agglom\u00e9ration de plus de 800 000 habitants.<\/p>\n\n\n